Audemars Piguet, the renowned Swiss watchmaker, has unveiled a new iteration of its popular Code 11.59 collection, this time featuring a smaller 38mm case size. This downsized version, available in two elegant variations – ivory and purple – caters to those who prefer a more refined and versatile timepiece.
A Blend of Tradition and Innovation
The Code 11.59 collection, launched in 2019, marked a bold departure from Audemars Piguet's traditional designs, introducing an unconventional case construction and a contemporary aesthetic. The new 38mm models retain the collection's signature elements while adapting them to a smaller profile, creating a more elegant and wearable timepiece.
Technical Prowess and Aesthetic Delight
The 38mm Code 11.59 watches feature an intricate three-part case construction, with a slender bezel that seamlessly integrates into the curved lugs. This unique design creates a visually captivating effect, adding depth and dimension to the watch.
The dials, crafted using a traditional guilloché technique, offer a mesmerizing interplay of light and shadow. The ivory dial exudes a sense of timeless elegance, while the purple dial adds a touch of vibrancy and sophistication.
Powering the watches is the Audemars Piguet Calibre 1151, an automatic movement known for its precision and reliability. The movement provides a power reserve of approximately 60 hours, ensuring consistent performance throughout the day.
The watches come fitted with "large square scale" alligator straps in matching ivory or purple hues. These straps offer both comfort and style, complementing the watches' refined aesthetic.
A Legacy of Excellence
Audemars Piguet, founded in 1875, has a rich history of crafting exceptional timepieces. The brand has consistently pushed the boundaries of horological innovation, producing watches that are both aesthetically pleasing and technically superior.
The Code 11.59 collection represents a continuation of this legacy, blending modern design with traditional craftsmanship. The new 38mm models further refine the collection, offering a smaller, more versatile option for discerning watch enthusiasts.
Price, Unique Attributes, and Target Audience
The Audemars Piguet Code 11.59 38mm watches are available for a retail price of $37,200. This premium pricing reflects the watches' exceptional craftsmanship, high-quality materials, and innovative design.
The unique attributes of the Code 11.59 38mm watches include:
- Smaller 38mm case size for a more refined and versatile fit
- Intricate three-part case construction with a slender bezel
- Beautifully crafted guilloché dials in ivory and purple
- Reliable Audemars Piguet Calibre 1151 automatic movement
- "Large square scale" alligator straps in matching colors
These attributes make the Code 11.59 38mm watches an excellent choice for those seeking a smaller, more elegant timepiece that combines traditional craftsmanship with a contemporary aesthetic.
The target audience for these watches includes:
- Watch enthusiasts who appreciate refined and versatile timepieces
- Individuals seeking a smaller watch that fits comfortably on their wrist
- Those who value traditional craftsmanship and innovative design
- Collectors who seek to add a unique and distinctive piece to their collection
Future Sales Trends
The Audemars Piguet Code 11.59 38mm watches are expected to be well-received by the market, particularly among those who appreciate smaller, more refined timepieces. The watches' unique design, high-quality materials, and impeccable craftsmanship are likely to attract a diverse clientele, including both experienced collectors and new watch enthusiasts.
As demand for luxury watches continues to grow, the Code 11.59 38mm watches are poised to become a sought-after addition to the Audemars Piguet collection. Their combination of elegance, innovation, and traditional craftsmanship is sure to appeal to a wide range of watch enthusiasts, making them a strong contender in the luxury watch market.
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